Venture Studio vs Venture Capital

In the dynamic landscape of entrepreneurship, the avenues for funding and supporting early-stage startups have evolved beyond the traditional realm of Venture Capital. We are entering a new era of innovation, with Venture Studios and Venture Capital (VC) standing out as distinctive players, each offering a unique approach to nurture and accelerate the growth of startups.  

For aspiring founders and seasoned investors alike, understanding the fundamental differences between Venture Studios and Venture Capital is crucial. While both share the common goal of fostering innovation and driving entrepreneurial success, their methodologies, structures and roles within the startup ecosystem diverge significantly. 

Unveiling the differences between Venture Studios and Venture Capital 

Startup Studios differ from traditional Venture Capital firms in several keyways. Here are the main differences:  

Startup Creation:  

Venture Studios create startups from scratch, whereas Venture Capital firms invest in existing businesses with potential, along different stages of startups’ lifetime.  


Unlike traditional Venture Capitals, Venture Studios get involved early in the startup’s journey, frequently formulating the idea in-house, and only investing when proven minimum viable product (MVP) and product-market fit are validated.  

While VC funds usually rely on the selection of the best (already active) startups among those pitching to them, Venture Studios start from a broader idea selection (usually in the hundreds), choosing a few to be analysed, to then focus only on the fittest solutions. This implies that Venture Studios have a much deeper understanding and control of the ideas that are selected to be invested in, as they go through all the development phases of the idea since its conception.  

Investment strategy:  

Whereas Venture Studios invest in a smaller number of startups that are built from the ground up, with the risk greatly reduced by the validation phase, Venture Capitals use broader diversification as a risk-reduction strategy, with less attention to each single startup.

Degrees of participation:  

Venture Capitals only offer money in exchange for shares of the startup, whereas venture studios provide additional resources, including know-how, mentoring, operational support, networking, product development, and market research. 

Capital efficiency: 

Startup studios aim to create new businesses efficiently and effectively, minimizing cost and risk. They optimize resources by repeating the company creation process, providing inception stage capital and achieving product-market fit faster than the traditional startups that pitch to VCs.

Proven experience: 

Investors in startup studios have the opportunity to directly invest in proven entrepreneurs building a portfolio of successful companies. Founders of startup studios typically have strong funding sources, deep talent networks, and proven strategies, all elements that are more aleatory in VC-funded startups.

Speed to liquidity: 

Startup studios significantly reduce the time for a portfolio company to reach an institutional Series A round of funding, leading to faster pathways to exit. They often invest at a low entry valuation, facilitating a quicker return on investment for investors.

Enhanced returns:  

Elevated returns come from a combination of strong ownership, favourable initial prices, and minimized capital losses. Initial industry data shows an average Total Value to Paid-In (TVPI) multiple of 5.8x and an average net Internal Rate of Return (IRR) of 53%, according to the Global Startup Studio Network (GSSN)’s 2020 Disrupting the Venture Landscape report. Top-quartile venture studios consistently achieve even better results, outperforming traditional venture capital and public indices. This highlights the superior performance of venture studios compared to traditional investment options. 


In summary, startup studios are more involved in the creation and development of early-stage startups, providing hands-on support and resources, while traditional Venture Capital firms primarily invest in existing businesses and offer capital in exchange for shares. This difference in approach and involvement makes Venture Studios like Finnovaction an attractive option for investors looking for a more hands-on and supportive investment model.